80,000+
Riders
More than 80,000 motorcycle travelers joined our Instagram community. A growing network of real people sharing the same passion.
Velok Life · Mediakit
Your brand across the entire trip experience
Velok connects brands with a real community — passionate riders, always on the move. Here is how to be part of it.
Why Velok
A real community, always on the move
Mission
Riding with you
We support motorcycle travelers at every stage: route planning, stops, experiences and services along the way.
Integration
Brands become part of the experience
Brands don't just advertise — they integrate organically into the app, sponsored routes, the website and our social channels. Every touchpoint is a real chance to make impact.
Available spaces
Where your brand can show up
Velok App
Integrate your brand at the heart of the motorcycle traveler experience: visual, functional and contextual presence inside the app that rides every kilometer.
- Custom visual branding on featured trips: logo, colors and message on routes selected by country or region.
- Presence on the app Home and Header in entire geographies, ensuring maximum visibility.
- "Sponsored Trip" tag visible inside the itinerary, highlighting your brand as an active part of the experience.
- Call to action inside the trip: users reach your site, promos or social profile directly from the trip.
- Integration with exclusive benefits and discounts for Velok users (e.g. 10% off on services, kits or lodging).
- Preferential launch conditions: promo rates, priority in key geos and featured placement for early brands.
Velok News
Editorial presence for your brand on our news vertical focused on motorcycling, travel and life on two wheels.
- Fixed visibility slots on key sections: Home, articles and topic pages with high organic traffic.
- Custom editorial coverage about your brand, products or services tied to the motorcycle world.
- Sponsored articles optimized for SEO, designed to rank on search engines and to be shared on social.
- Integrated ad formats: banners, sliders and native units, with performance metrics and monthly reports.
- Strategic editorial alliances per campaign or season, with content planning around key dates.
- Amplified traffic from the social community: Instagram, Facebook and inside Velok App.
Social Channels
Direct presence for your brand on Velok social channels, where thousands of motorcycle travelers connect every day with authentic, useful and emotional content.
- Posts in feed, stories and reels: bring your brand into visual content that inspires and connects with the community.
- Volume and monthly placement discounts: ideal for brands that need sustained visibility across a whole campaign.
- Content co-created with the Velok team: we collaborate to produce posts that reflect your brand identity without losing authenticity.
- Featured mentions and profile tagging: your brand appears linked to every relevant content action.
- Targeting by country, topic or product type: making sure your message reaches the most relevant audience.
- Reach and performance reports: detailed metrics to measure campaign impact on our channels.
Brand Showcase
We test real products in real travel conditions. Our network of motorcycle traveler ambassadors tests and recommends bikes, accessories and gear, generating authentic editorial, social and experiential content.
- Product testing on real trips: our ambassadors try bikes, helmets, gloves, technical gear and more on the road.
- Editorial coverage on Velok News: honest reviews with context of use, optimized for SEO.
- Social content from ambassador profiles: stories, posts and reels showing the product in real use.
- Amplification from official Velok accounts: we share the highlights with our entire community.
- Custom audiovisual production: on-road clips, interviews and promotional materials in native format.
- Measurable results: reach, engagement and referred traffic metrics from every activated channel.
Bring your brand in
Book a meeting with a sales representative
Tell us what you need and we'll build together the proposal that best fits the Velok community experience.